Articles from 10Fold

10Fold, a leading B2B tech communications and content agency, today announced the findings of its 2026 Marketing Budget Blueprint, revealing a sharp rise in budget optimism as B2B marketers head into the new year with more to spend and a renewed focus on brand visibility.

10Fold, a leading B2B tech communications and content agency, today announced it has been named a 2025 PRNEWS Platinum PR Awards winner for the Campaign of the Year in the Technology category for its partnership with Tuskira to launch the company out of stealth. The Platinum PR Awards are among the communications industry’s highest honors, celebrating agencies and in-house teams that deliver exceptional creativity, strategy, and measurable results.

10Fold, a leading B2B tech communications and content agency, today released the second part of their AI-First, Buyer-Ready: Inside the New Era of B2B Content Marketing research, revealing that the race for content discoverability has shifted squarely into the realm of artificial intelligence as more buyers turn to LLM platforms to find answers. Specifically, B2B tech buyers are turning to social media, paid media, video and research report content, demonstrating that the new B2B content recipe is snackable, shareable and searchable. Yet, B2B buyers seem largely unprepared: with only 11% claiming to have the majority (75% - 100%) of their content ready for AI discovery.

10Fold, a leading B2B tech communications and content agency, today announced the findings of its 2025 B2B content marketing report, AI-First, Buyer-Ready: the New Era of B2B Content Marketing report, revealing a widening gap between content expectations and marketing resources.

10Fold, a leading business-to-business (B2B) Deep Tech integrated PR and digital communications agency, today released the 2025 U.S. Marketing Budgets Update: The CMO Wake-Up Call report. The findings reveal a shifting landscape for B2B marketers— where AI-fueled transformation is redefining how marketing leaders spend budget on programs, hire staff and agencies, and evaluate ROI.

10Fold, a leading business-to-business (B2B) “Deep Tech” communications and content agency, today announced the launch of its new report entitled The Marketing Spend Strategy: How Marketing Executives are Funding the Future to Hit KPIs. The report, commissioned by 10Fold to Sapio Research for data collection, surveyed 450 marketing decision makers from Canada, the United States, the United Kingdom, France, Germany, and Italy. It included companies reporting revenue of $1 million (U.S. equivalent or more) across many domains in the business-to business segments of technology.

10Fold, a leading integrated communications agency, today announced that is has been named to PRNEWS’s Agency Elite Top 100 list. This esteemed ranking highlights the country’s most creative public relations and communications companies, evaluating them based on their outstanding client projects, fundamental competencies, and industry expertise.

10Fold, a leading business-to-business (B2B) “Deep Tech” communications and content agency, today announced the launch of MetricsMatter 4.0™, a groundbreaking dashboard that summarizes both communications and marketing results to deliver insights for marketing leaders. With this new reporting application, 10Fold retires perceived value metrics such as “advertising equivalency” or “potential reach” with a SaaS application that shows both the results and impact they have on segmented website traffic, as well as other channels. With MetricsMatter, marketing leaders can better optimize strategies, maximize resources, and take action based on real-time data. Designed for maximum visibility, the MetricsMatter application allows clients to import any marketing reports or dashboards with open APIs into the dashboard– giving them access to all critical marketing KPIs in one place.

10Fold, a leading integrated communications agency, today announced the availability of a new report: The Role of Content in 2022 for Tech Marketing, which revealed that 76% of companies are at least doubling their content development efforts year-over-year, and nearly 30% of companies are producing three to five times more content than in 2021. The report, based on an international survey conducted in the summer of 2022, highlighted that marketing executives ranked social media and video as their most effective content.